# Rebecca Haguy

> Rebecca Haguy is the founder of MindLab.media, a full-service growth studio, and a fractional CMO with 15+ years of experience in e-commerce, retail and tech. MindLab.media helps e-commerce brands, startups and B2B companies grow with in-house marketing strategists, graphic designers and programmers. She works remotely with clients worldwide in English, Hebrew and French. Previously known as Rebecca Salmanowitz.

## Key facts
- Role: Founder of MindLab.media (full-service growth studio, since 2022); Fractional CMO
- Specialties: growth strategy, Shopify and e-commerce, SEO, GEO (generative engine optimization / AI search visibility), paid media, email and lifecycle marketing (Klaviyo), AI-powered marketing systems (agents, quiz funnels, CRMs)
- Works with: e-commerce, DTC, retail, medical device and tech brands, worldwide, remotely
- Contact: mindlabmediail@gmail.com
- LinkedIn: https://www.linkedin.com/in/rbksalmano/
- Company: https://mindlab.media/

## Results
- Grew a US medical device brand's B2C Shopify sales 5x (from 4 to 20 orders per week)
- Reached #1 in Google AI Overviews in the US for the brand's category through GEO
- Rebuilt customer service to a 4.7/5 rating
- Managed a $30K monthly paid media budget against CAC and ROAS targets
- As CEO and Head of Marketing of the exclusive Catimini childrenswear importer, grew sales 103% in two years across 3 stores and e-commerce, led a team of 15, and built a 72,000-follower social audience with a celebrity influencer program

## Experience
- 2022 to present: Founder and Fractional CMO, MindLab.media (full-service growth studio for e-commerce brands, startups and B2B companies)
- 2024 to 2026: Digital Marketing Lead, US Growth, SitnStand (medical device startup)
- 2015 to 2019: CEO and Head of Marketing, Together Marketing and Communications (exclusive Catimini importer)

## Education
- BS in Marketing Management, Touro College, Cum Laude
- MA in Counterterrorism and Homeland Security, Reichman University
- Executive Education, Go Global Business School, Hebrew University

## Languages
English, French, Hebrew (native level); Arabic (read and write); basic Turkish and German

## Services (via MindLab.media)
- Growth Marketing: fractional CMO, SEO and GEO, paid media, email and lifecycle, B2B outreach, analytics
- Design & Brand: brand identity, social and ad creatives, web and UI design, video and print
- Web & Development: Shopify, Wix and WordPress sites, web apps, custom CRMs, interactive quizzes
- AI & Automation: custom AI agents, workflow automation, AI content, customer experience

## Pages
- [Home](https://rebeccahaguy.netlify.app/): full profile, services, results, experience and FAQ